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Bridging the Digital Entertainment Divide: Where Hardware Meets Hollywood

Date published: 30 Nov 2009

Testronic Labs' US CTO Adam Lesh will be speaking at the Consumer Electronics Supply Chain Academy (CESCA) at 2010's CES event in Las Vegas.

Bringing his industry insight to the topic of "Bridging the Digital Entertainment Divide: Where Hardware Meets Hollywood", Adam will join senior execs from Sony Electronics and Saavis on the 8th January panel to discuss the implications of convergence for hardware manufacturers in the entertainment space.  The clamour for content is louder than ever as consumers take advantage of proliferating ways to consume entertainment in the home, and manufacturers have to be agile in meeting this demand whilst managing their product inventory and overall mix.  The panel will be discussing hardware and software driving, web-enabled devices and business models and what they mean to the CE supply chain - ideal subject matter for a TL spokesperson as the company is uniquely positioned at the heart of this changing world.  Working across the digital media spectrum, testing everything from content to devices to web applications, TL is the only company to offer service provision across each and every component of digital entertainment.  It should be fascinating to hear Adam's insights on this panel - do join us at CESCA or arrange a meeting with us at CES, Las Vegas.

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