As today’s competitive marketplace has everyone looking for solutions that can increase game loyalty and drive sales, a keener understanding of how players interact with a game can help you to spring ahead of your competition.
Through the employ of User Experience (UX) research, Testronic can not only reveal barriers to entry, but also demonstrate and help solve issues that deter players from becoming loyal customers and long-term subscribers. UX testing is a complex area that moves beyond ‘hard’ interface issues to more complex ‘soft’ issues surrounding user goals and motivations.
Our video games user experience testing services can help you with instructions, engineering quick wins, maintaining interest levels, ‘user journey’ testing, and ensuring that your designer’s original intentions are met. Testronic can assist in making your game easier to access and more appealing to new players, leading to increased subscribers and additional revenues.